Smart Grid and the Environment.
I am an enthusiast of wanting to save the world. Of course we al know it starts at our own backyard but when you see your government supporting products that would save on energy I all for it. If you see the government move in mass scale then you know you can benefit on the product. With the recession, people would want any way to cut down on bills. Electricity bills can also be a burden for the common person. So the promotion of the smart grid actually caught my attention because of the benefit it can give people and our world.